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Data Quality: A Survival Guide For Marketing by SAP America Inc
June 02, 2009 - (Free Research) Direct marketing is about communicating a message to a specific prospect or customer. This white paper from Business Objects, an SAP company, focuses on these concepts as they pertain to marketing, and particularly as they are supported by data quality functions inside of the broader EIM framework.
Why Records Management is important by Hewlett-Packard Company
March 06, 2009 - (Free Research) Records management forces you to think about how you create, process, capture, and manage information. This requires a review of your business activities from an information-centric point of view, which in itself can highlight process inefficiencies. This white paper explains why such a process is important.
Bloor Research - Data Discovery Spotlight by Talend
February 28, 2009 - (Free Research) In this Spotlight Report, Research Director Philip Howard explains why data discovery is of fundamental importance to data integration, data quality, and many other projects ranging from business intelligence through master data management to data governance and data archival. Read on to learn more about the importance of data discovery.
E-Guide: Essential Guide to HIPAA by Information Security Magazine
August 31, 2009 - (Free Research) Electronic health records are a cornerstone of President Obama's national healthcare reform. But in order to succeed, healthcare organizations need to ensure consumer privacy. As a result, changes to the Health Insurance Portability and Accountability Act were recently enacted. We'll explain the new requirements and how to prepare for an audit.
Taking Relationship Management to a New Level with Microsoft Dynamics CRM by Microsoft
September 09, 2009 - (Free Research) Join Microsoft Dynamics CRM technology evangelist Phillip Haase in this webcast to learn about the Microsoft strategy and investments in enterprise CRM solutions and to understand how these solutions address the requirements for users, management, and IT.
Do Extraordinary Things Everyday with Microsoft Dynamics CRM! by Microsoft
September 09, 2009 - (Free Research) In this webcast, we show you how the productivity of your sales, customer service, and marketing teams can be dramatically increased by taking advantage of the enhancements in the newly released Microsoft Dynamics CRM 4.0.
ESG: Building a Comprehensive Information Retention Strategy with HP by Hewlett-Packard Company
October 01, 2008 - (Free Research) This paper examines the risks and costs organizations face if they do not make the appropriate investments in hardware and software technologies to support their information retention strategies. The second part of the paper discusses how HP is fully capable of supporting customers' information retention strategies.
The Collaboration Advantage: Customer-Focused Partnerships In A Global Market by SAP America Inc
June 02, 2009 - (Free Research) In order to better understand the opportunities, challenges, risks and rewards companies have seen from these types of agreements, the Economist Intelligence Unit conducted a survey in March 2008, sponsored by SAP, which asked 516 senior executives how their business relationships are evolving.
Professional Basketball Team Expands Customer Base with Microsoft Dynamics CRM by Microsoft
September 09, 2009 - (Free Research) This webcasts examines the trends, best practices, and competitive advantages of the customer-centric enterprise. Following the discussion with Martha Rogers, we find out how the Portland Trail Blazers have taken advantage of Microsoft Dynamics CRM to improve sales and grow their customer base.
Learn how to Enhance your Online Customer Relationships by Actuate
May 05, 2009 - (Free Research) To truly meet the needs of the modern banking customer, banks must do more than simply provide multi- siloed, disconnected, and inconsistent channels. This business whitepaper includes recommendations from a leading analyst on driving customer retention.
Who Are My Best Customers? by SPSS Inc. Worldwide Headquarters
February 20, 2009 - (Free Research) Who are my best customers? If you manage sales, marketing, or customer service, you want an answer to that. That's because implementing successful strategies for every customer segment is critical to increasing business profits. This paper describes just a few of the ways that you can use analytics to better understand your customers.
Increase Your Returns Using Event-Based Marketing by Infor CRM
July 22, 2009 - (Free Research) Read this paper to learn how Event-triggered marketing has seen five times the response rate of non-timed mass-marketing campaigns and how your company can take advantage of event-based marketing by using Infor CRM Epiphany Outbound Marketing suite.
A Guide to the Value of Reliable Data in Retail Banking by DataFlux Corporation
November 02, 2009 - (Free Research) Banks need to get smarter, attract the right customers, implement customer level risk management, and implement risk adjusted customer relationship pricing and all of this is dependent on trusted data. This paper examines the impact of unreliable data on retail banks. It then defines the requirements needed to guarantee data reliability in banking.
Pocket E-Guide: Data Breach Dangers -- Learn to How to Protect Data and Lower Security Spending by IBM
October 08, 2009 - (Free Research) Information security is important, but justifying increased security spending isn't. Even though important factors such as stock performance and customer loyalty are directly affected by security breaches. This E-Guide outlines three specific actions for your company to take in order to protect and promote brand trust by preventing data breaches.
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