by SPSS Inc. Worldwide Headquarters
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Published on: February 12, 2009
Type of content: WEBCAST
Format:
Unknown
Price: FREE
Overview:
Maximize survey research value with open text responses. If you've limited your surveys to close-ended questions due to the time and expense of reading and manually coding text responses, this session can be your organization's first step toward maximizing the value of your survey data. Or maybe you're interested in the most recent advances in SPSS Text Analysis for Surveys 3.0. Either way, you'll benefit from attending this webcast.
Created specifically for open-ended survey responses, SPSS Text Analysis for Surveys uses proven technologies in computational linguistics to make it far more powerful than typical text-coding procedures. It allows you to categorize hundreds - even thousands - of responses in a fraction of the time it would take to do so manually. It's intelligent enough to automatically detect positive and negative opinions from customers' own words - so you can easily quantify and better understand customer satisfaction. You can then quickly export results for further analysis and graphing.
You'll also discover new SPSS Text Analysis 3.0 features like the:
Built-in Text Analysis Packages (TAPs) for better out-of-the box results on satisfaction surveys
Project Wizard to walk you through set-up quickly and easily
Language Weaver automated translation capabilities to work on surveys easily in more than a dozen languages
Find out how easy it is to capture the power of text responses for your survey research.
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